Adpaka

The first-ever Phygital Ad Platform focused on enabling retailers engage customers with highly personalized interactions, using their most precious touch point - The Package

Who we are...

Born at the cross-section of sales and order fulfilment, Adpaka was founded in 2022, by retail and supply chain experts with over 20 years of hands-on experience in driving omni-channel and digital transformation journeys of customers like Michael’s, Torrid, Dollar General and more.

Passionate about sustainable supply chains and customer experience, we are a team of dreamers and doers focused on improving existing processes to deliver innovative solutions to our customers.

Our Team

Dedication. Expertise. Passion.

VIVEK

CEO, and Co-founder, Vivek is the quintessential Jack of all trades and master of some. He has spent 24+ years of his career in technology, specifically focusing on all things retail and supply chain. He is most proud of his achievement in building a team of dreamers and doers who are passionate about this industry and laser-focused on innovation.

AMIT

COO and Co-founder, Amit is fundamentally a Supply Chain Architect and domain leader with 17 years of experience in developing and implementing supply chain solutions across all verticals. His specialty is in building high performing technology and consulting teams, and in solving critical supply chain problems.

RITU

Marketing Lead, Ritu brings deep expertise in data management, analytics and AI. Over the last 20+ years in B2B enterprise software, Ritu has led product marketing, demand gen, market research and customer advocacy for companies all sizes -- from venture-backed start-ups to PE turnarounds, and well-established category leaders.

BALA

Enterprise Architect, focused on Supply Chain Management, Bala is an expert in developing applications for the Retail & SCM industry, and building highly scalable distributed systems using microservices architecture and leveraging CI/CD, machine learning and optimization techniques.

PALLAVI

Product Manager and Supply chain solution architect, Pallavi is a senior principal business analyst with 12+ years of experience in software product management, and business consulting in the supply chain space.

Advisors

Dedication. Expertise. Passion.

RAVI

Board Chairman and Founder, Ravi brings over two decades of experience building profitable companies, nurturing world class engineering and consulting teams, and building market disrupting supply chain solutions. His deep domain competency lies in in omni-channel fulfillment and product engineering.

NANDU

A global digital and technology executive, Nandu brings years of expertise in Technology General Management, Engineering and Product Development, Data and Security imperatives, Portfolio Management, Acquisitions/Merger Integrations, and Complex Change Management. Focused on driving technological innovation across organization, Nandu currently serves as Chief Technology and Data Officer for GoTo Foods, and is on board of various tech companies, helping them scale as well as incubate and accelerate new initiatives.

KHALID

Khalid is a technologist at heart with a passion for automation and AI, building innovative solutions that enhance the overall digital experience via augmented intelligence. He has 20+ years of experience with Digital and Technology transformation leading numerous organizations in the roles of Chief Digital or Chief Technology Officer. He currently serves as VP of IT, Digital Platforms at Beacon Roofing Supply Inc., and mentors/guides numerous tech companies as part of their advisory board.

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